The promotions for Allu Arjun’s upcoming film Ala Vaikunthapurramloo have started off in style with the release of first single ‘ Samajavaragamana’ which is a classy earworm courtesy of impeccable team work from the trio of Sirivennela Seetharama Sastry, SS Thaman and Sid Sriram.
Samajavaragamana is a blend of classical orchestration in western style and chaste Telugu lyrics. In-form Sid Sriram delightfully lifts the mood of the song with his soothing vocals. His soulful rendition has been perfectly complemented by SS Thaman’s signature work with his electric guitar and keyboard. Sirivennela’s unalloyed Telugu lines defining the garce and beauty of a girl ( the lead heroine) take the cake. This beautiful and addictive melody will be an instant earworm for all sections of music lovers.
Trivikram Srinivas is known for his great music sense and he seems to have extracted the best from the talented trio. Needless to say, the buzz on the rest of the album will reach a new high with this single.
The icing on the cake is that the makers of Ala Vaikunthapurramloo have pulled off a first of its kind promotional video for this song. They have specially erected a set and shot the video as Sid Sriram and Thaman belt out a fabulous song for music lovers.
Ala Vaikunthapurramloo stars Pooja Hegde as the female lead. Produced by Geetha Arts and Haarika and Haasine creations, the film is slated for Sankranthi release.
