Baahubali The Conclusion turns Case Study in IIMA

Baahubali: The Conclusion, the country’s biggest blockbuster is continuing to win the hearts across the globe. After an exceptional theatrical run, the film has been screened across various International film festivals and has been nominated for many prestigious awards. The latest update is that Baahubali: The Conclusion has been selected as one of the electives at the prestigious Indian Institute of Management, Ahmedabad.

The students of IIMA will get a chance to know about the marketing concepts and financial statistics of Baahubali: The Conclusion. IIMA is Asia’s first B School which offers an elective course on film industry. In a surprising move, over 700 students selected this course which has a special focus on film production and business strategies. As per the research from Stanford University, a prequel will always be better than a sequel but it is the sequel which turns out to be the biggest money spinner.

IIMA is out with a special and comprehensive course on film and television film production. Several film celebrities like Aamir Khan, R Madhavan, Dhanush and Prahlad Kakkar have been invited to share their experience and views on film production. Baahubali: The Conclusion now turned out to be a case study for the prestigious Contemporary Film Industry course in IIM Ahmedabad.