Mahesh Babu and Allu Arjun competing with their films on January 12 is not a healthy sign for the industry is the argument that occupied media and social media space for the past two days. But this is not going to happen. They will not release their films on the same day, said a source who is involved in this whole game plan.

There will be a day’s gap between “Sarileru Neekevvaru” and “Ala Vaikunthapuramlo” in their releases. The producers have announced January 12 as their dates with a combined plan. It was a tactic to scare any other movie trying to announce this date.

It is a well-laid plan by the producers of these two movies.

Dil Raju is also producing a partner in “Sarileru Neekevvaru”. How would he allow direct fight between two big movies when he has been advocating that no two big films should not fight with each other? He will change the release dates at the last minute. He will not involve at this moment as both the movies are still in the production stage.