Top producer Dil Raju is producing Varisu which has Vijay in the lead role. The actor was reportedly paid Rs 110 crores as remuneration for the film and Varisu hits the screens during Sankranthi 2023. Vijay is one actor who stays away from promotions and he only attends the pre-release event of his films in Chennai. He never promoted any film in Telugu states till date. Dil Raju is trying hard to convince Vijay and bring him for the promotions of Vaarasudu in Hyderabad. Vijay is hesitant about promotions and he only gave one interview during the release of Beast.
As biggies like Waltair Veerayya and Veera Simha Reddy are in the Sankranthi race, it is important for some aggressive promotions of Vaarasudu. Vijay’s Telugu market is on a rise and he has to promote the film to cement his position in one of the biggest markets. Varisu is a family entertainer directed by Vamshi Paidipally. Rashmika is the heroine and Thaman scored the music. The released singles are super hits in Tamil. The film’s release date will be announced soon.
