Gaddar, a prominent name in the world of Telugu literature and revolutionary activism, has made contributions not only to society but also contribute to the Telugu film industry. Details are as follows.
Born as Gummadi Vittal Rao in 1949, Gaddar has transcended traditional boundaries to leave an indelible mark on various facets of society. Gaddar’s journey in the Telugu film industry began in the late 1970s when he made his acting debut in the film “Maa Bhoomi.” This film, directed by Goutam Ghose, garnered attention for its strong social and political themes. Gaddar’s influence in the Telugu film industry extended beyond his acting roles. Not only did he make direct contributions as a lyricist, but many other lyricists and directors used his lyrics from his social songs in their movies. His lyrics were not just poetic expressions but also powerful calls to action, stirring the conscience of listeners and urging them to question societal norms. In 1995, Gaddar got Nandi Award for Best Lyricist for “Malletheega Ku Pandiri Vole” from Orey Rikshaw movie but he turned it down. In 2011, he got Nandi Award for Best Male Playback Singer for Jai Bolo Telangana. The song “Amma Telanganama,” played a pivotal role in the Telangana movement, advocating for the separate statehood of Telangana. Gaddar’s emotional rendition of this song became an anthem for those seeking regional identity and autonomy.
Gaddar’s contribution to the Telugu film industry goes beyond his artistic talents. His ability to infuse films with social and political consciousness transformed the industry, elevating it beyond mere entertainment. Through his thought-provoking lyrics and roles, he challenged societal norms and encouraged critical thinking. Today, Gaddar’s legacy continues to inspire filmmakers, artists, and activists alike. His commitment to using art as a tool for social change and his fearless advocacy for the marginalized have left an indomitable impact on the Telugu film industry. Gaddar’s journey stands as a testament to the transformative power of art when wielded with a purpose.