Only a few directors in Telugu have created a brand name which can pull crowds effortlessly irrespective of the genre and the cast involved in their films. Star filmmaker SS Rajamouli is the best in the lot who commands huge popularity on par with the star heroes of the current generation. He maintains an enviable track record and explored manifold genres in his career so far. What differentiates Rajamouli from his contemporaries is his knack for catering the changing needs of all sections of audience. The Baahubali director has thorough knowledge of the audience pulse and has delivered crowd pleasing blockbuster films throughout his career.
Over the years, no director has ever come closer to match Rajamouli’s success rate. Though a few directors churned out back to back hits and entered the top league, they couldn’t match the aura of Rajamouli. Now, writer turned filmmaker Koratala Siva is turning out to be a director who has the potential to emerge as the next Rajamouli in Tollywood. Koratala has only three films under his belt , but the way he weaved the commercial formula into the content driven scripts and turned them into blockbusters makes him a director to watch out in the coming years. There has always been a criticism among the South audience that Telugu Cinema is low on content and high on stardom. But, Koratala Siva proved the detractors wrong with Mirchi, Srimanthudu and Janatha Garage. In three films, content is the king and the star power made them huge blockbusters at the box office.
Koratala Siva has now got two of his films in the list of top three highest grossing Telugu films. He is also the only director after Rajamouli to have cent percent track record. Just like Rajamouli, Koratala has a strong measure of the audience pulse. He is capable of blending the commercial and social elements with a good proportion. He is oozing with confidence having delivered back to back industry hits with Srimanthudu and Janatha Garage. He stated that he has more larger than life stories in his arsenal and will bring them one by one for the audience. It won’t be an exaggeration to say that Koratala achieved huge craze with three big hits and is already drawing comparisons with Rajamouli. So, the big question is whether Koratala Siva can make success a habit in the coming years and match Rajamouli‘s fame and image. We have to wait and see.