Quite often we see big ticket films falling prey to leakage issues before their release. In the recent past, there were many instances when crucial footages from big budget films got leaked by some miscreants putting the producers and directors on a spot of bother. We have also seen audio songs getting released directly into web before their official launch.
And, these audio leaks have done more good than bad for the producer. It is an undeniable fact that the leak of audio songs before the official launch will create free publicity for the movie. It is true that sometimes the makers are intentionally releasing the song bits and video snippets to garner good hype for the movie before its release.
Recently, the makers of Allu Arjun’s forthcoming film, Sarrainodu, released a press note stating that stringent action will be taken against those who use the leaked song. This official announcement about the leak has come in as a big surprise because there was no reported instance of the leaked song anywhere in the media. So, did the leak really happened or is it a mere publicity stunt from makers just before the film’s release ?