SS Rajamouli and his team chalked out a perfect plan and are promoting the film across all the available platforms. The Bollywood promotions are currently happening and the film is gearing up for a record release on January 7th 2022. The North Indian circuit is quite crucial and will contribute the major part of revenue for RRR. Pen Studios also paid a huge advance for the movie and RRR is planned for a record release for any Indian film.

The Omicron scare is making the nation sleepless. States like Maharashtra have imposed night curfews and all the theatres are asked to allow 50 percent occupancy across the state. Several other states are keen to impose night curfew from 9 PM which is clear that any film will lose two shows. 50 percent occupancy will not allow films like RRR to collect huge money. SS Rajamouli is currently in thinking mode. He will meet Pen Studios soon and will discuss about postponing the film for a future date if things are not comfortable.

RRR may not hit the screens as per the plan on January 7th if the night curfews are imposed with the restriction of 50 percent occupancy.