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Few days ago, actor and Janasena leader Pawan Kalyan has launched an offensive through social media on three Telugu media channels over their constant airing of vituperation on his character and personal life by Sri Reddy. Pawan alleged that a conspiracy is being hatched by TDP party in collusion with TV9 and ABN.
After he went on Twitter rant with a series of allegations and called for complete ban of these channels, his fans have decided to boycott them. However, there seems to hardly any impact on the viewership of TV9 and ABN even after Pawan fans decided to snub the programs aired by them. Apart from regular decline due to lack of sensation events in Telugu land, there is no transfer of viewership from one channel to another.
Going into the reports, BARC – Broadcasting Audience Research Council which analyses the TRP ratings of TV channels has released the last week GRP( Gross Rating Point), a scale which represents the percentage of target audience reached. As per its report, TV9 still leads the pack and is numero uno by a considerable margin compared to other channels with respect to its viewership for the just concluded week.
There is a slight decline in the viewership of TV9 compared to the previous week and this is because there are no breaking news during the week. But, still it dominates the rankings and also has more than 20 Percent lead over NTV which occupies second spot.
Both TV5 and ABN had no impact in their viewership as they retained almost same percentage compared to previous week.
S.No | Channel | Apr 7 - 13 | Apri 14-20 | Apr 21-27 | May 12-18 |
---|---|---|---|---|---|
1 | TV9 | 65 | 60 | 51 | 69 |
2 | NTV | 43 | 40 | 40 | 40 |
3 | V6 | 34 | 34 | 35 | 30 |
4 | TV5 | 30 | 31 | 30 | 37 |
5 | TNews | 26 | 29 | 29 | 28 |
6 | Sakshi News | 26 | 31 | 28 | 28 |
7 | ABN News | 24 | 25 | 24 | 25 |
8 | 10TV | 10 | 18 | 16 | 15 |
9 | HMTV | 10 | 11 | 13 | 11 |
10 | ETV AP | 9 | 10 | 9 | 11 |
11 | INews | 9 | 10 | ||
12 | Gemini News | 9 | 8 | 7 | 10 |
13 | ETV TS | 5 | 5 | 7 | 7 |
14 | RAJ | 5 | 4 | 4 | 4 |
15 | TV1 | 3 | 3 | 3 | |
16 | CVR | 3 | 3 | 2 | 2 |