If there is ever a film that is touted to take the box office by a storm like Baahubali, it is none other than Rajinikanth’s highly anticipated visual extravaganza ‘2Point0’ which is directed by Shankar. The science fiction thriller is made on a whopping budget by Lyca Productions and is set to unspool worldwide on this November 29th.
2Point0 has been drawing comparisons with Baahubali from all quarters. In terms of its making, star cast, budget involved, technical values and VFX shots, 2Point0 is on range with Baahubali. But, the massive and unprecedented buzz that was palpable for Baahubali is non existent for 2Point0. Shankar usually explores all avenues to promote his films bigtime. But, the promotional content of 2Point0 is little underwhelming.
The film has been sold for stunning prices in all languages. In Telugu, in particular, the rights are pegged at a staggering 70 Crores which is on par with Telugu biggies. The film need to emerge as a solid box office hit to ensure profits for buyers. Apart from the aggressive promotions by overseas distributors, there is no real buzz on the film. It is going to be a tall ask for 2Point0 to break even in Telugu states.